Sergey Lebedev

Freelancer

Shopify Developer & Store Setup

Баку, Азербайджан

Shopify Developer & Store Setup

I set up online stores on Shopify — from zero to launch, or improving an already-running store. I can adapt a ready-made theme to a client's brand identity through Liquid, connect apps from the Shopify marketplace without turning the store into a slow plugin zoo, and configure payment methods and logistics for a specific sales region. I also handle catalog migration from other platforms — deduplication, categorization, bulk CSV upload with required-field checks. I keep an eye on page load speed, because for e-commerce that directly affects conversion, not just a nice-looking metric. I can set up basic analytics and events for ad accounts so the client can see right away where sales are coming from. I don't run the ad campaigns themselves — that's a separate marketing specialization, and I usually recommend bringing in a Google Ads or Meta Ads specialist at that stage. A comfortable scope is a store with 20–150 products; launch from scratch usually takes 10–14 working days.

Shopify Developer & Store Setup

Skills

ShopifyLiquidE-commerceCatalog migrationOnline storesPayment setup

Portfolio

Jewelry store on Shopify

Online store — Set up a handmade jewelry store on Shopify — theme adapted to the brand identity, payments and shipping connected.

Catalog migration from Wix to Shopify

Migration — Migrated a 120-product catalog from Wix to Shopify — deduplication and a consistent category structure.

Subscription model setup on Shopify

Online store — Connected a subscription app for a cosmetics store with flexible delivery frequency, managed from the customer's account.

Furniture store on WooCommerce

Online store — Set up a catalog with variations (color, material) and a regional shipping calculator for a furniture store.